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How digital marketing is changing the financial services industry

desk plant notebook laptop digital marketing for finance

The use of Digital Marketing in the Financial Services Industry is becoming increasingly more common, with many companies asking the question of how digital marketing can benefit their customer acquisition and customer experience. Foundry Digital have worked with a number of Financial Services companies in the past and have helped them to boost web traffic …

Successful PPC campaigns

At Foundry Digital we aim to exhaust all avenues of organic search and display advertising before we move to paid campaigns, but that doesn’t mean that paid advertising campaigns can’t be hugely successful. Pay Per Click campaigns are incredibly powerful and can be executed in fun, creative ways! CHECK OUT OUR ORGANIC AND PAID ADVERTISING …

Why you should consider using live streaming to improve your digital marketing strategy

live streaming

According to Livestream, 80% of people would rather absorb information about their favourite brand via live streaming, than read a blog article. 82% of people would rather watch a live streaming video than look at a social media post. On social media, videos receive 1,200% more shares than text or photo based posts, combined. These …

The essentials of a successful PPC campaign with a limited budget

A successful online marketing campaign is that one with high conversion rates. However, achieving optimal results is not an easy process and, in many cases, this is only possible when combining several strategies from email marketing to PPC (Pay Per Click Advertising). Internet marketing is a highly competitive industry in which your company has to …

Launch an AdWords account that is easy to manage

Whether you are an online marketer or an advertising manager thinking about launching an AdWords campaign, this article will give you some tips to avoid some easy mistakes when implementing and managing your account. And whilst perhaps, you won’t have the time to learn about all of the tools & features available that can help …

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